Tutorials
A Call-Prep Dossier in Five Minutes
Before an important meeting, get a dossier that's actually useful: who's in the room, where the deal stands, the likely objections, and a suggested agenda you can steer.
Rob Floyd
Latest Thinking
Insights
Practical perspectives on AI adoption, governance, and business operations.
AI Adoption
AI Voice Agents for Main Street
How a $25/month AI agent answers calls, qualifies leads, and texts you a summary — while you're on a job site.
Rob Floyd
Tutorials
Turn Call Notes Into Follow-Ups and CRM Updates
After every call, turn rough notes into three things in one pass: a follow-up email in your voice, a clean internal summary, and the CRM update you'd otherwise skip.
Rob Floyd
KC Small Business
After-Hours Revenue Is Real Revenue
Friday 9pm. A homeowner's supply line burst. She called three numbers. Yours went to voicemail.
Rob Floyd
Tutorials
Performance-Review Season Without the Dread
Turn a year of scattered notes into fair, specific reviews — self-assessment prompts, manager drafts grounded in real examples, and calibration prep that holds up.
Rob Floyd
KC Small Business
Why 27% of Calls Go Unanswered
Every missed call is a lost job. Here's what the data says about after-hours revenue leaks.
Rob Floyd
Tutorials
Structured Interview Kits That Cut Bad Hires
Turn a role into a complete interview kit — the competencies that matter, behavioral questions tied to each, and a scoring rubric every interviewer uses the same way.
Rob Floyd
Tutorials
New-Hire Onboarding Plan in a Day
A repeatable onboarding plan — pre-start checklist, Day 1, Week 1, and 30/60/90 goals — built from a Project that remembers how your company actually brings people on.
Rob Floyd
Claude Basics
How to Build a Brand Voice Guide That Works
A four-step procedure for turning your taste into a working voice file: a Claude Project, two files, three prompts, and a review pass. Stop describing 'good' and start enforcing the rules that hold every draft to the same bar.
Rob Floyd
AI Adoption
Kill the Slop: The Patterns That Give AI Writing Away
AI-written content has fingerprints — eight repeatable patterns that mark a draft as machine-written. An educational walk through the structural moves to recognise, why generators reach for them, and where the brand-voice-noai plugin automates the catch.
Rob Floyd
AI Adoption
You changed a rule. Your AI knew in seconds. Here is why that is harder than it sounds.
You update a policy and let your team know. In most AI deployments, what happens next is quietly disastrous — the AI keeps confidently telling customers the old rule, because the change never propagated to every place it lived.
Rob Floyd
AI Adoption
Your AI doesn't learn your business. It gets briefed on it.
The brief your AI reads before every task has three layers. Two of them, your nearest competitor already has. The one that actually separates you can only come from you — and most AI deployments never capture it.
Rob Floyd
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